Profitability LIVE 2021 | The Photo Managers
The Ultimate Event to Grow Your Photo Business and Finally Make the Money You So Deserve!
November 4-6, 2021
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The Ultimate Event to Grow Your Photo Business and Finally Make the Money You So Deserve!
November 4-6, 2021
During the second annual Profitability LIVE, our most experienced and profitable photo managers will draw back the curtain and walk you through their process of estimating, pricing and delivering client projects, using real numbers and client examples.
Do any of these questions sound familiar?

How do I know how much to charge for a photo book?

What should I charge for scanning, digital photo organizing or an entire project?

How do I know if I am actually making money or losing money?

Will people pay me what I am worth?

What is the value of the services I provide?

Can I accelerate my income without working harder?

If you said yes to any of these questions, then this event is a must-attend!

During the second annual Profitability LIVE, our most experienced and profitable photo managers will draw back the curtain and walk you through their process of estimating, pricing and delivering client projects, using real numbers and client examples.
Do any of these questions sound familiar?

How do I know how much to charge for a photo book?

What should I charge for scanning, digital photo organizing or an entire project?

How do I know if I am actually making money or losing money?

Will people pay me what I am worth?

What is the value of the services I provide?

Can I accelerate my income without working harder?

If you said yes to any of these questions, then this event is a must-attend!

WHY ATTEND THIS EVENT?
Pricing is the Key to Increasing Profits
You likely became a professional photo manager because you have a passion for photos, telling stories, and helping clients save and document their life's legacy. Yet that isn't all you need. To be successful, you also need to understand what to sell, sell, and price your services, so you make a PROFIT.

Over three days, you will unlock the mystery of pricing by learning from experienced pros!  There will be no "secrets"; instead, you'll know exactly how to estimate,  price, and deliver a final project - we call this a double victory.  Your client will be thrilled, and you will feel valued and well-compensated!

Are you ready to make 2022 your most profitable year yet?

INVEST IN YOUR GROWTH

PROFITABILITY LIVE 2021

$225

Cost includes exclusive, lifetime access to recordings of the sessions, so you can refer back to their expert insight whenever you want.

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SIGN UP

Early bird pricing valid until 10/1/21.

BUNDLE WITH CONFERENCE

$424-$724

Take advantage of our Exclusive Summer Bundle to register for Profitability LIVE 2021 for just $75, and save $150!

Payment plans available.
Bundle offer available until 7/31/21.

Full refunds for Profitability LIVE will be issued for cancellations until 10/1/21.  After 10/1/21 you may transfer your registration for Profitability LIVE to another attendee.  If you purchased the Exclusive Summer Bundle and cancel Profitability LIVE you’ll receive a $75 refund. All transfers are the responsibility of the registrant and must be agreed to in writing by TPM before transfer. To cancel or transfer your registration, please contact us at support@thephotomanagers.com.

MEET THE EXPERTS

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Nafissa Shireen

Nafissa Shireen is an Income Growth Mentor for entrepreneurs. She brings together her 25 years corporate experience with her training and certifications in coaching, belief change psychology, equine guided development and universal principles. By helping clients remove the obstacles, fears and emotions that get in the way of the practical strategies, they are able to make quantum leaps in their income and lifestyle.

In her words: “Ultimately, everything I teach is all about digging just a little bit deeper so you can climb a whole lot higher.”

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Julie Kessler

We have been trying to move away from pricing by the hour to value based pricing. Since we track time and items for every phase, I realized that we have the data to provide estimates or proposals. This strategy is based on 10 years of trial and error with projects of all sizes and client with big expectations! I do have success with client buy in.

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Rachel Jenkins

Being a business owner is not for the faint of heart and it can be exhausting. So many decisions. You are the wearer of many hats and eventually you have to figure out how to work less and still make an income that suits your lifestyle. And while it seems logical that you can grow your business by simply increasing the number of billable hours, it is not necessarily the most profitable way to grow. As the founder and owner of ScrapMyPix since 2010, I've been through many iterations of pricing models. Trading time for money has limitations and is a lot of work. Transitioning to value-based pricing can be a valuable tool that can save you time in the pre-sale process, save the client from unwanted surprises and increase your profitability. You can increase your efficiencies, charge using a value-based structure and increase your profits without having to increase the amount of time you work. And didn't we all get into this business for flexibility and to be in control of our income? We'll discuss setting up a value-based structure around book design, tracking your time and evaluating profitability on your book projects. 

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Lida Bunting

I’m a numbers person and love spreadsheets, so from Day 1, I utilized Excel to track my time and costs to help me figure out my pricing. I use a custom-designed spreadsheet with built-in formulas where I input the number of photos I’m starting with, and the spreadsheet does the rest.  Although, I continually am improving my system and tweaking my spreadsheet, my philosophy remains the same: To make sure I cover all anticipated costs, provide the client with a high-value product, and be profitable.

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Nathan Yesko

Nathan Yesko is the Chief Information Officer of Discover Organizing Inc., a full service organizing and downsizing company that his mother, Jill Yesko founded in 2003. Nathan earned his degree in Communications Media from IUP in 2017 and has been working at the company since he was 15, helping out in the capacity of bookkeeper, album designer, graphic designer, IT support person, web designer, and information security.

His key role in the business now is to manage the photo organizing and digitization services of the company, leading his team in scanning photos and memorabilia, and being a main developer of the Operations Manual that is now available for photo organizing businesses of any size and capability.

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Chris Southard

Chris Southard is the owner of CDS Media Solutions, providing high-quality scanning and photo organizing services to clients in the Cincinnati area. Because of my photography background, I have a passion for helping others preserve their memories. I have been an active member of The Photo Managers since 2013. After handling many scanning jobs over the years each job is still unique and having a base set of pricing helps in determining the best quote for the client.

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Holly Corbid

Profitability has been a key focus for me at Capture Your Photos. When I first branded my business in 2014 and started doing more and more digital organizing, I was really good at giving my time away. What I learned, is that by implementing consistent digital organizing processes and clearly defining my services, I became more efficient and smarter about how I spent my time, which ultimately led to increased profitability. It’s a journey that continues.

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Amanda Littlecott

My background as a Management Consultant has been invaluable to understanding how to price my packages for photo organising. The tool and techniques are the same, as well as the learning curve to get it right. I look forward to sharing my insights into how to reduce the challenges of pricing digital photo organizing for profitability. 

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Becky Ball

I have been a member of TPM for many years but it is only in the past year that I  purchased a home movie transfer service and turned it into a profitable photo organizing business that is full time and my only source of income. As a single mom, it is imperative that I have a steady paycheck and a full pipeline, but as a creative, "right-side of the brain" personality, money tracking and numbers did not come easily. In fact, it scared me to death. After attending Profitability Live 2020, I developed a process for estimating & pricing that combines all the necessary ingredients to ensure my business stays steady and profitable. I look forward to sharing my secrets to success ingredients list including communication, accuracy, weekly paychecks, and a waiting list for new customers.

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INVEST IN YOUR GROWTH

PROFITABILITY LIVE 2021

$225

Cost includes exclusive, lifetime access to recordings of the sessions, so you can refer back to their expert insight whenever you want.

settings
SIGN UP

Early bird pricing valid until 10/1/21.

BUNDLE WITH CONFERENCE

$424-$724

Take advantage of our Exclusive Summer Bundle to register for Profitability LIVE 2021 for just $75, and save $150!

Payment plans available.
Bundle offer available until 7/31/21.

Full refunds for Profitability LIVE will be issued for cancellations until 10/1/21.  After 10/1/21 you may transfer your registration for Profitability LIVE to another attendee.  If you purchased the Exclusive Summer Bundle and cancel Profitability LIVE you’ll receive a $75 refund. All transfers are the responsibility of the registrant and must be agreed to in writing by TPM before transfer. To cancel or transfer your registration, please contact us at support@thephotomanagers.com.

PROGRAM SCHEDULE

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WHEN: November 4 - 6, 2021

WHERE: Virtual

Dates + program schedule subject to change. Links will be sent a week prior to the event.

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SESSIONS
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Thursday, November 4, 2021

Nafissa Shireen: Getting Yes to the Price You Want to Charge

1:00pm - 4:00pm ET

Income Growth Mentor, Nafissa Shireen, will lead an interactive sales training session where you’ll learn how to hold a practical and ethical sales conversation. You’ll dive into mindset hacks, practical application, and how-tos. It will be a mix of training, role-playing, and hot seat coaching.

You’ll learn:

  • Why you may have a secret fear of charging too much 
  • How to set a conversation for success from the start.
  • What success in a sales conversation is.
  • What to say and what not to say (Yes, you’ll get a script outline).
  • How to overcome objections including price resistance
  •  When and how to state your price.
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Friday, November 5, 2021

Julie Kessler: Pricing a Comprehensive Project for Profitability

11:00am - 12:30pm ET

Most client projects include more than one service. It may start with a call for help with printed photos and suddenly you find letters, home movies, old hard drives, slides and the project scope creep happens. Using real client samples, this breakout will showcase strategies in providing estimates for multifaceted projects from start to finish.

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Rachel Jenkins & Lida Bunting: Photo Book Design - Know Your Profit Margins

2:00pm - 3:30pm ET

Do you love making photo books but end up always feeling unsure how much to charge?  Using the same client case study, Rachel Jenkins and Lida Bunting will each share how they approach photobook projects. You’ll learn their pricing strategies and how they ensure they are earning a true profit.

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Nathan Yesko & Chris Southard: Scanning - Know Your Profit Margins

4:00pm - 5:30pm ET

Are you scanning photos? Do you wonder if you should price by item, project, or hourly?  What about odd size negatives, scrapbooks and newspaper articles?  Nathan Yesko and Chris Southard won’t be talking about scanning techniques but what reality matters, how to ensure you are pricing scanning to make money.

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Happy Hour & Networking

7:00pm - 8:30pm ET

This is your time to kick back, relax and network with your colleagues. We’ll have fun prizes and you’ll have opportunities to meet with our speakers using a fun interactive virtual platform.

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Saturday, November 6, 2021

Holly Corbid & Amanda Littlecott: Digital Photo Organizing - Know Your Profit Margins

11:00am - 12:30pm ET

Digital photo organizing is one of the most time-consuming aspects of a client project.  If you don’t have a system and workflow in place to help you estimate and price a project, you may be losing money.  Holly Corbid and Amanda Littlecott will share the mistakes they made along the way that led to their current successful approach.

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Becky Ball: Getting Paid Weekly for Increased Profitability

2:00pm - 3:30pm ET

Becky Ball will be showcasing her pricing strategy for two major organizing jobs she calls, her "real world" examples. She will be creating a spreadsheet for her customers using a segmented project structure. Not only will she be using the spreadsheet herself during these projects, but she will also be giving the client their copy as part of the contract.  As a single mom, with this job being her only income, she needs to get paid weekly or at the very least bi-weekly, and she knows many can relate.

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BONUS: Thursday, December 9, 2021

Follow-Up Happy Hour

3:00pm - 5:00pm ET

Over the three days, you took in a lot of information. Ideally, you have had time to implement your key takeaways. This is your chance to gather again with our speakers and your colleagues to share your challenges, success, get answers to questions, and set goals to implement your new pricing strategy for 2022!

JOIN PROFITABILITY LIVE 2021 AND SIGN UP FOR CONFERENCE 2022 EARLY BIRD

PROFITABILITY LIVE 2021

$225

Cost includes exclusive, lifetime access to recordings of the sessions, so you can refer back to their expert insight whenever you want.

settings
SIGN UP

Early bird pricing valid until 10/1/21.

BUNDLE WITH CONFERENCE

$424-$724

Take advantage of our Exclusive Summer Bundle to register for Profitability LIVE 2021 for just $75, and save $150!

Payment plans available.
Bundle offer available until 7/31/21.

Full refunds for Profitability LIVE will be issued for cancellations until 10/1/21.  After 10/1/21 you may transfer your registration for Profitability LIVE to another attendee.  If you purchased the Exclusive Summer Bundle and cancel Profitability LIVE you’ll receive a $75 refund. All transfers are the responsibility of the registrant and must be agreed to in writing by TPM before transfer. To cancel or transfer your registration, please contact us at support@thephotomanagers.com.

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