This year, we are offering two pre-conference workshops at our conference in Columbus (limited space)
Entrepreneurial Thinking
For New Business Owners
Most people desire meaningful work. We believe the main difference between those who flourish and those who languish in their work and lives is mindset. In a rapidly evolving world, having the right mindset is your secret weapon. An entrepreneurial mindset isn’t just for entrepreneurs; it’s the key to success in any career. It ignites your creativity, sharpens your critical thinking, and supercharges your problem-solving abilities.
Digital Marketing Bootcamp
For Experienced Business Owners
Join our full-day Boot Camp designed exclusively for professional photo managers eager to supercharge their online presence and marketing strategies. If you’re familiar with website SEO and engage in Facebook and Instagram marketing but want to take your business to new heights, this is the perfect opportunity.
Digital Marketing Bootcamp
Wednesday, April 3rd, 2024
9:00 AM – 5:00 PM EST
Experienced Business Owners
$399
Join our full-day Boot Camp designed exclusively for professional photo managers eager to supercharge their online presence and marketing strategies. If you’re familiar with website SEO and engage in Facebook and Instagram marketing but want to take your business to new heights, this is the perfect opportunity.
In this intensive training, we’ll delve deep into the world of SEO, Google AdWords, Facebook Ads, and LinkedIn Ads. Additionally, we’ll explore analytics, online reputation management, and advanced SEO techniques to ensure you have a comprehensive understanding of digital marketing.
Don’t miss out on this chance to elevate your business and unlock the potential of paid advertising. Join Deanna Hinsz and a select group of fellow professional photo managers as we unravel the mysteries of online marketing. Seize the opportunity now to grow your business and thrive in the digital age. Register today!
LIMITED TO 20 – INCLUDES LUNCH
Topics Covered Include:
Introduction to Digital Marketing (30 minutes): Exploring the importance of digital marketing in the photo management business, understanding the digital marketing landscape, and discussing how it can help grow your business.
Paid Advertising (1 hour): An in-depth look at Google AdWords, Facebook Ads, Instagram Ads, and LinkedIn Ads. Learn how to create a budget, target your audience, and analyze the results.
Advanced SEO Techniques (1 hour): Beyond basic SEO, learn advanced techniques like backlinking, utilizing schema markup, and implementing a local SEO strategy.
Analytics and Reporting (1 hour): Understanding GA4, setting up goals, tracking conversions, and interpreting data to make informed marketing decisions.
Local SEO (1 hour): Learn how to optimize your online presence to attract more business from relevant local searches on Google. This is particularly relevant for photo managers who serve clients in a specific geographical area.
Online Reputation Management (1 hour): Understand the importance of managing your digital reputation, learn how to respond to online reviews, and develop strategies to encourage happy clients to leave positive feedback.
Work plus Q&A Session (1 hour): The day ends with an opportunity for attendees to create their first ads, ask detailed questions, and receive personalized advice.
Ignite Your Career: A Workshop on Entrepreneurial Thinking
Wednesday, April 3rd, 2024
1:00 – 4:30 PM EST
New Business Owners
FREE
Most people desire meaningful work. We believe the main difference between those who flourish and those who languish in their work and lives is mindset. In a rapidly evolving world, having the right mindset is your secret weapon. An entrepreneurial mindset isn’t just for entrepreneurs; it’s the key to success in any career. It ignites your creativity, sharpens your critical thinking, and supercharges your problem-solving abilities.
Whether you are just starting out on your own venture or you have been working for yourself for years, the practical application of entrepreneurial thinking is for you.
During this interactive workshop, we’ll dive deep into the entrepreneurial discovery process, unveiling the strategies used by the most successful individuals across various fields.
During this workshop, you will:
Break Down Barriers: Identify and overcome both internal and external obstacles that hinder your entrepreneurial spirit.
Explore the Power of Micro-Experimentation: A simple yet deceptive skill that enables entrepreneurs to take small, actionable steps toward achieving a goal.
Start Where They Are: Apply the Opportunity Discovery Process to tackle challenges, gaining hands-on experience and a chance to learn with other participants.
Join The Entrepreneurial Learning Initiative (ELI)’s Director of Client Engagement, Nic Houle, on Wednesday, April 3rd, 2024, and embark on a transformative journey that will reshape your career and empower you to achieve more than you ever thought possible. Don’t miss this opportunity to thrive in today’s dynamic world!
SPACE IS LIMITED – REGISTER BELOW
(make sure to use the same email you used to register for conference)
Book Your Room in Columbus
We are sold out of discounted rooms at the conference hotel. You can still book at full price or stay at a nearby hotel (overflow options below).
Here is a schedule of the best days to arrive based on what you are attending.
Arrival Days:
Tuesday, April 2
2024 Masterclass Arrivals & Cocktail Reception
Wednesday, April 3
2024 Masterclass Full-Day Intensive
Digital Marketing Bootcamp (arrive by 9am)
Entrepreneurial Thinking Workshop (arrive by 1pm)
Thursday, April 4
Conference Starts at 9am
Departure Days:
Saturday, April 6
Conference Ends at 12pm (NEW in 2024: We are moving the Dinner/Dance party to Friday evening so that you can depart Saturday afternoon without missing out on any of the conference)
Monday, April 8 / Tuesday, April 9
Spend the weekend exploring Columbus and experience a total solar eclipse on the afternoon of Monday, April 8, 2024. A total solar eclipse is a rare and spectacular event. On average, one happens somewhere on the Earth only once every 1.5 years. Only 21 total solar eclipses have crossed the lower 48 states in the entire existence of the United States.
Our Conference Sponsors
Interested in sponsoring our conference? Contact Cathi Nelson: cathi@thephotomanagers.com
